In December 2019, ACI Seed conducted massive sales promotion activities through video campaign in collaboration with iDE under SUCHANA project. The promotion took place in Sylhet and Moulovibazar. In total 08 video documentaries were presented at different locations in the presence of around 800 vegetable farmers. Through the promotional activity, farmers become aware of the importance of quality inputs such as seed for better yield and financial benefits. iDE, which started its operation in Bangladesh in 1984, is a global effort that spans offices in 14 countries, employing over 1,000 people directly, and indirectly enabling many more through their market-based approaches in agriculture; water, sanitation, and hygiene; and finance.