North Region is very potential in Rabi Season for diversified crops; especially – potato, maize, onion, rice and vegetables. Considering the business scope, ACI Seed has taken an initiative to make a bridge with the stockiest and retailers by organizing Business Partner Meet 2022 in the potential places of north region.
The program was held in four places of North Region in October 2022. The programs have been organized in Joypurhat for Bogra Area, Rajshahi for Rajshahi Area, Rangpur for Rangpur Area and Dinajpur for Dinajpur & Thakurgaon Area. Mr. Sudhir Chandra Nath, Honorable Business Director; Mr. Khandaker Saifur Rahman, Chief Marketing Officer; Mr. AKM Shahinur Rahman, General Manager, Sales; Portfolio Managers, Sales Manager, Regional Sales Manager, Area Sales Managers and Territory Officers of ACI Seed and more than 270 customers were present in the programs.
The Business Director, ACI Seed gave an overview of the business and intended support in the running season. An inspirational speech was delivered by the CMO and GM, Sales about the business and the contribution of the partners. The Portfolio Managers shared the sales and promotional plan of the focused varieties of rice, maize, potato and vegetables for the running season. The Stockiest & Retailers actively participated in the programs and gave their valuable opinions, suggestions, feedback about the business improvement, growth and their requirements.
The Business awarded the customers based on last year’s performance and also announced the customer motivational program for FY 2022-23. The customers expressed their satisfaction for such an arrangement and expected to continue the programs in near future.