ACI Motors has Organized Sonalika Tractor Promotional Program named ‘Tractor Display Day 2021’ with cooperation of sales, service & recovery team members. This Display Campaign’s main objective was to promote the tractor in emerging market segments. As a pilot program, Tractor Display Days were organized in January 2021 at 3 territories. 289 potential customers had shown interest to take the Sonalika Tractor Experience and 37 units Tractor Inquiry has already been generated from this campaign.
On this Campaign there was Information Booth on Sonalika Tractors’ overall specification and benefits. There was also the tractor experience facility where the service engineer briefed the respective guests on the tractor’s unique technical features. For all camp visitors, there was welcome snacks and Token gifts like Sonalika Branded T-Shirts, Caps and Key Rings. The second phase of this campaign is expected to start on 10 February 2021.